Strategic Leadership: Characteristics and Roles


WHAT IS STRATEGIC LEADERSHIP ? Succeeding in today’s uncertain and ever-changing environment requires leadership that has vision, imagination and the ability to adapt. Strategic leadership is the process of developing a comprehensive, long-term vision for an organization with the intention to achieve that vision through the use of informed decision-making and adaptive action. It is … Read more

Elements of Strategy Formulation


Introduction Strategic management is the management of ongoing activities that supports the organization to achieve its goals and objectives. The major activities included in strategy management are planning, monitoring, analysis and evaluation of all the organization’s necessities to meet its needs, required for achieving the goal. With the help of strategy management, organizations can have … Read more

What are different Business Strategies ?


INTRODUCTION TO BUSINESS STRATEGIES Business Strategies generally focuses on improving the competitive position of a company,   business unit or products/services within a specific industry. Strategies directly affect the corporate strategies of the company as the business unit’s performance directly reflects the company’s overall performance. Business strategies can be competitive or cooperative. Competitive nature deals with … Read more

Business Policy: Introduction


INTRODUCTION The history of Business Policy can be traced back to 1911 when Harvard Business School introduced an integrative course in management aimed at providing general management capability. In 1969, the American Assembly of Collegiate Schools of Business, a regulatory body for business school, made the course of business policy mandatory requirement for the purpose … Read more