Introduction Consumer Credit is the capacity of a consumer to get a loan or credit. Consumer credit is a short and intermediate term loan used to refinance debt incurred or to finance the acquisition of goods or services for personal consumption. Consumers most frequently use credit cards, issued by financial institutions, as credit instruments. Such … Read more
Introduction to Sales Management The process of hiring, educating, equipping, allocating, routing, overseeing, paying, and motivating sales representatives, coordinating activities across the sales department, and putting in place a consistent sales plan that boosts company profits is known as sales management. Since sales are an organization’s lifeblood, controlling the sales process is one of the … Read more
Introduction Multi Level Marketing (MLM) is a marketing strategy that sells a product or service by some direct sales organizations. The MLM company’s revenue is obtained from unpaid labor that sells the company’s goods or services. Pyramid or Binary Compensation Commission scheme is the revenue model for the multi level marketing participant. MLM encourages its … Read more
Introduction Multi Level Marketing (MLM) is a marketing strategy, where a product or service sales is employed by some direct sales organizations. The MLM company’s revenue is obtained from unpaid labor that sells the company’s goods or services. The participants’ income is generated from a pyramid-shaped or binary compensation commission scheme. MLM encourages its participants … Read more
Introduction Personal selling is a face-to-face sales method where a salesman uses their human abilities to convince a consumer to purchase a specific product. The salesperson tries to persuade the consumer that the product will only add value by emphasizing its different qualities. However, the goal of personal selling is not always to convince a … Read more
Introduction Marketing tactics have altered substantially as technology and the internet have occupied a larger portion of people’s lives. The majority of organizations now include online marketing as a crucial component of their primary marketing plans. Now, you might be wondering what Internet Marketing is. Internet marketing is a type of marketing/digital marketing that uses … Read more
INTRODUCTION Exporting is the process in which businesses from one nation sell their products and services to clients or customers in another nation. Energy and natural resources such as oil, minerals, as well as raw materials like food or textiles and completed consumer goods like electronics, beauty products, FMCG products, etc. are frequently exported between … Read more
Introduction If your firm is a small or medium-sized ones, you undoubtedly have a basic marketing plan, but it’s unlikely that it’s been documented. You most likely have a website, some marketing materials (flyers) to leave with consumers, an inactive social media account, a sales crew, and marketing collateral like brochures. There may be some … Read more
Introduction STP in STP marketing model stands for Segmentation, Targeting and Positioning. Analyzed individually or together, these three components are very crucial for any business. For any new business offering its products and services for the first time or any existing business introducing its new set of products or services, every business needs to clearly … Read more
Introduction The selling of an extra service or product that is connected to the customer or client’s main purchase is known as a “cross-sell.” For instance, let’s say you visit and you order a pizza. The waiter would ask you if you’d like any snacks or drinks along with the food you ordered. This can … Read more